Article by Wendy McCance
As a new writer, I have tested different techniques on my blog. My subject’s have varied as well as my writing style. I have bought into the occasional writer’s advice on how to increase blog traffic. I most recently wrote about The 7 Mistakes New Employees Make. I based the title on an article describing how to write a particular type of title and how just like that, poof, your traffic would increase significantly.
I am here to tell you that people who read blogs are savvy individuals. I get my best traffic when I am my most authentic. Blogs can be like a reality show. People want to read the most personal information they can find. They want to be able to relate to the writer. The braver your words, the more appealing it is to the readers.
Maybe other blogger’s have had much different experiences. If so, I’d love to know what worked for them. I am happy with my blog, the amount of traffic I get and the subject matter and writing style I use. It’s just every now and then, I read something that intrigues me about a better way to write a blog. Curiosity takes over and I just have to check out the theory. Honestly, I haven’t found anything other than what I do myself that does much. I tested out the last post and have to say that it was the worst traffic I’ve had in months.
So, take it from me. Be authentic. Do what you love and don’t listen to the noise of others. Maybe what they do really does work for them. I think that the more you focus on what you love and how you want to express it, the more success you will see in the long run.
To contact Wendy McCance about a writing or social media assignment, interview or speaking engagement, please email her at: email@example.com
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