What is Real and What is an Illusion on the Web?

Real Fake Art Basel







Article by Wendy McCance

I have always felt that when dealing with people you have met on the internet, you need to be cautious.  People can portray themselves as anyone they want if they are savvy enough.

These days, one of the common themes of many companies and even individual people is to buy clicks.  You can get a company to supply Facebook likes or fake Twitter users so that you look like you are someone you really aren’t.

When I look at my Facebook page and see that I have 170 likes, it makes me proud. Sure it’s not the highest number, but all of those likes happened organically.  I have never made people “like” my page before they saw an article and have ignored requests by others who have asked me to “like” their page and then they would like mine.  Really?  What’s that going to do for me knowing that some of my “likes” were not based on the fact that people just enjoyed my information and wanted to show support?

When I am on Twitter and see someone is following me, I always look at how many people they follow and how many follow them.  I also look at what they have to say. If the person following me doesn’t have great information to share and if it just looks like a bunch of fake Twitter accounts are following the person, it turns me off.

I know that the web is full of people just running after numbers while providing no substance, and I am just not interested in following that path or associating with people of that mentality.

I am after authentic information and real interactions, so I will take my 170 “likes” and my 1,305 Twitter followers and celebrate the fact that my numbers reflect real people with true feelings.  In a world full of things that aren’t as they seem, I love that what I have surrounded myself with is genuine.

What about you?  How do you feel about all of the fake Twitter accounts and companies that pay for fake “likes?”

Here is an article on the subject that shows just where these social media platforms might be heading with more and more people concerned about numbers over substance.  Social Media Clicks Become Big Business

Wendy McCance

Wendy McCance is a Michigan based freelance writer and social media consultant. Wendy has gained attention as the founder of the popular blog Searching for the Happiness which can be viewed in 6 local papers online, including the Oakland Press.The combination of writing skills and social media knowledge is what makes Wendy such a powerhouse to work with. Stay tuned for opportunities to advertise, guest post and as always, have your questions answered.

To contact Wendy McCance about a writing assignment, interview or speaking engagement, please email her at: [email protected]

10 thoughts on “What is Real and What is an Illusion on the Web?

  1. I’m with you, Wendy, in not just blogging to get high rankings or a lot of ‘Likes’. I want to have a genuine connection to those I follow.

    It may take me some time to get to know them but I like to interact and be able to have a conversation that has meaning and purpose, even if we don’t agree. :-)

  2. I think that organic results are the best. I’ve got 8 likes on facebook for my blog so far, mostly friends, but today I got someone who isn’t a friend that liked my page. That small gesture made me feel great. I’ve done something right.

    I remember back in circa 2006 Youtube era that I was doing all sorts of schemes to try and rank higher. I was involved in ‘sub for sub’, ‘automatic posting utility’ and all those spammy things.

    I’ve learned that organic connections are the most powerful. People care about your content and it’s a true measure of succes.

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